Cannabis News|Twitter to allow cannabis advertising

Cannabis News|Twitter to allow cannabis advertising

Twitter now allows ads for cannabis and THC products,that is a big news for cannabis industry!

Feb 16^th Twitter announced Tuesday that it will now allow cannabis brands to advertise on the platform, effective immediately. The policy change comes after years of pressure from cannabis companies to allow them to advertise on the platform.

Cannabis-related ads can only target users located in states where cannabis is legal, and must adhere to Twitter’s advertising policies. Ads cannot contain images of cannabis plants or include statements that suggest medical benefits of cannabis. Twitter also will offer incentives to brands that take advantage of the new policy before March 31, and pledges to match up to $250,000 for new ad buyers.

The policy change comes after years of pressure from cannabis companies to allow them to advertise on the platform. Despite the fact that cannabis is now legal in some form in most U.S. states, many companies have been unable to promote their products on social media due to federal regulations.

The new policy includes restrictions, however. Cannabis brands can only target ads to users in states where cannabis is legal and must adhere to Twitter’s advertising policies. Ads cannot contain images of cannabis plants or include statements that suggest medical benefits of cannabis.

Twitter is the latest social media giant to allow cannabis advertising. Facebook and Instagram have recently relaxed their policies to allow some cannabis-related ads, though they remain restrictive. Twitter’s move is considered a major step forward for the industry.

The importance of policy 

Twitter’s move to allow cannabis advertising is a major step forward for the industry. It gives cannabis companies greater access to potential customers, allowing them to build their brands and reach new audiences. It also helps to legitimize the industry, as cannabis companies can now advertise alongside more mainstream brands.

The policy change is also likely to have a positive economic impact, as cannabis companies will now be able to access a larger audience. This could lead to increased sales, as well as increased tax revenues for states where cannabis is legal.

Overall, Twitter’s decision to allow cannabis advertising is a major win for the industry. It will help cannabis companies reach more customers, legitimize the industry, and could have a positive economic impact.

Cannabis advertisers can now promote the following on Twitter:

- Cannabis products and services, such as dispensaries, delivery services, and accessories

- Cannabis-related content, such as news and lifestyle content

- Cannabis culture, such as events and conversations

- Education, such as information about laws and regulations

- Advocacy, such as campaigns and petitions

- CBD and similar cannabinoid products

- THC and similar products